Competitive Advantage Courses and Certifications

University of London Microcredential

Business and Marketing Strategies

Develop global business acumen through interconnected marketing and operational strategies, focusing on market opportunities, competitive advantage, and cultural perspectives.

• Coursera
• 17 weeks, 5 hours a week
• On-Demand
• Paid Course
• 4 courses

Building Response Models in R

Learn to build simple models of market response to increase the effectiveness of your marketing plans.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Business 102: Principles of Marketing

Learn essential marketing principles, from consumer behavior to pricing strategies, to gain a competitive edge in the business world.

• Study.com
• 12 hours 32 minutes
• On-Demand
• Paid Course

Kennesaw State University

How to Become a Trusted Advisor with Jagdish Sheth

Learn to transition from an expert to a trusted advisor with insights from CEOs. Develop key attributes like integrity, empathy, and big picture thinking to enhance your professional value in the digital age.

• Coursera
• 7 hours 2 minutes
• On-Demand
• Free Online Course (Audit)

Kennesaw State University

Branding for Differential Advantage with Jagdish Sheth

Explore branding strategies for product differentiation, value creation, and brand extension. Learn how to leverage intangible assets and create unique market positions for both generalist and specialty brands.

• Coursera
• 8 hours 29 minutes
• On-Demand
• Free Online Course (Audit)

Introduction to Enterprise Growth and Innovation

Explore enterprise growth through technological innovation, focusing on digital healthcare transformation. Gain insights from industry experts and learn strategies for competitive advantage.

• Coursera
• 18 hours 20 minutes
• On-Demand
• Free Online Course (Audit)

Kennesaw State University

Customer Centricity as Competitive Advantage - Jagdish Sheth

14 ratings at Coursera

Explore customer-centric strategies to gain competitive advantages, focusing on customer lifetime value and organizational shifts. Learn from industry leaders on successful implementation techniques.

• Coursera
• 10 hours 26 minutes
• On-Demand
• Free Online Course (Audit)

Aligning Business Strategy for AI Integration

Gain insights into integrating AI with business strategy, from value chain analysis to SWOT frameworks, while mastering machine learning applications for competitive advantage.

• Coursera
• 9 hours 5 minutes
• On-Demand
• Free Online Course (Audit)

Competitive Strategy

39 ratings at Coursera

Learn to analyze competitive environments, develop strategies for sustainable advantage, and outperform rivals in fast-paced markets. Gain skills in value chain analysis, cost leadership, differentiation, and strategic decision-making.

• Coursera
• 1 day 8 hours 27 minutes
• On-Demand
• Free Online Course (Audit)

12 Steps to Strong Strategy: Achieve Your Business Goals

81 ratings at Udemy

Learn the 12 steps to developing a strong business strategy and achieving your goals

• Udemy
• 1-2 hours
• On-Demand
• Free Online Course

Marketing Strategies For Business Success

43 ratings at Udemy

Practical Steps To Differentiate Your Business & Attract The Customers You Want

• Udemy
• 1-2 hours
• On-Demand
• Paid Course

Coursera Instructor Network

Build and Execute an Organisational AI Strategy

11 ratings at Coursera

Develop a strategic AI capability to drive organizational growth, efficiency, and competitive advantage through ethical implementation and sustainable solutions.

• Coursera
• 5 hours 22 minutes
• On-Demand
• Paid Course

Intro to Marketing

Comprehensive overview of marketing fundamentals, covering philosophies, strategies, consumer behavior, and key concepts for business success in global markets.

• Study.com
• 11 hours 4 minutes
• On-Demand
• Paid Course

Business 327: Retail Strategy

Comprehensive exploration of retail strategy, covering market analysis, competitive advantage, growth strategies, and performance evaluation for aspiring retail professionals.

• Study.com
• 12 hours 8 minutes
• On-Demand
• Paid Course

CLEP Principles of Marketing: Study Guide & Test Prep

Comprehensive preparation for CLEP Principles of Marketing exam, covering marketing philosophies, competitive advantage, consumer behavior, and international markets through video lessons and flashcards.

• Study.com
• 9 hours
• On-Demand
• Paid Course