Business 327 has been evaluated and recommended for 3 semester hours and may be transferred to over 2,000 colleges and universities. With this self-paced course, you get engaging lessons, expert instructors who make even the most challenging business topics simple, and an excellent resource for getting a head start on your degree.
Overview
Syllabus
- Ch 1. Introduction to Retail Strategy
- Ch 2. Understanding Retail Opportunities
- Ch 3. Market Knowledge & Forecasting
- Ch 4. Retail Strategy & Attractive Market Segments
- Ch 5. Creating a Competitive Advantage
- Ch 6. New Market Entry Strategies
- Ch 7. Growth, Mature & Declining Markets
- Ch 8. Marketing Strategies & Digital Marketing
- Ch 9. Retail Strategy & Consumer Behavior
- Ch 10. Strategic Retail Planning
- Ch 11. Evaluating Retail Performance
- Ch 12. Required Assignments for Business 327
