The Top Skills Business Professionals Have Right Now

Courses under this program:
Course 1: Marketing Foundations (2019)
-Learn the foundational elements of any successful marketing endeavor. Find out how to develop, implement, and measure an effective marketing strategy.

Course 2: Asking Great Sales Questions
-Learn how to ask sales questions that lead to high-quality interactions with customers and clients.

Course 3: Serving Customers in a Continuously Changing World
-Discover the customer-focused solutions you need to deal with the challenges of a post-COVID world, including safety protocols, distribution issues, and aggressive attitudes.

Course 4: Lean Accounting Foundations
-Learn the basics of lean accounting. Find out how to help your organization maximize capacity and improve the bottom line by tracking and reporting key metrics.

Course 5: Business Development: Strategic Planning
-Use strategic planning to develop your business. Learn how to clearly define your vision and goals, create strategic initiatives, and implement your plan.

Course 6: Digital Marketing Foundations
-Learn the key skills, strategies, and techniques of digital marketing—a key skill to support the success of your brand and business.

Course 7: Social Media Marketing: Strategy and Optimization
-Learn how to optimize your social media marketing mix and refresh your strategy for Facebook, Instagram, LinkedIn, TikTok, and other popular platforms.

Course 8: Finance Foundations
-Get a basic introduction to the world of finance, from analyzing risk and return and obtaining financing to understanding how markets and banks operate.

Course 9: Sales Management Foundations
-Get the skills you need to become an outstanding sales manager. Learn how to recruit, select, retain, and manage salespeople and meet your organization's sales revenue goals.

Course 10: Leadership Tips, Tactics, and Advice
-Lead with intention using the leadership tips, tactics, and advice in this audio-only course.