Use strategic planning to develop your business. Learn how to clearly define your vision and goals, create strategic initiatives, and implement your plan.
Overview
Syllabus
Introduction
- Introduction to business development strategies
- What is business development strategic planning?
- The impact of business development strategic planning
- Getting clarity on the vision, mission, and values
- Skills for developing a business development strategic plan
- Design the team to build a business development strategic plan
- Tools to develop the business development strategic plan
- Defining your vision, mission, and values
- Identifying your ideal customer profile
- Competitive analysis for strategic planning
- Environmental scans for strategic planning
- Goals: Long term
- Understand your current state: SWOT and Seeds, Weeds, Needs
- Designing your action plans for strategic planning
- Measurement, milestones, and accountability for a strategic plan
- Keeping your strategic plan agile and relevant
- Five pitfalls of business development strategic planning
- What comes next for business development strategic planning
Taught by
Meridith Powell
