Customer Lifetime Value Courses and Certifications

Maximize Customer Value to Offer More Value Online

82 ratings at Udemy

Learn how to effectively maximize customer value : a comprehensive approach to marketing for maximum conversion rates

• Udemy
• 2 hours 19 minutes
• On-Demand
• Paid Course

State Bank of India

Customer Lifetime Value for Financial Services

Explore Customer Lifetime Value in financial services, from core concepts to strategies for optimization. Learn to analyze customer behavior, improve retention, and leverage CLV analytics for business growth.

• edX
• 10 weeks, 2-3 hours a week
• On-Demand
• Free Online Course (Audit)

Marketing Analytics

12 reviews

Measure, manage, and analyze marketing performance to maximize effectiveness and ROI. Learn to evaluate brand assets, customer lifetime value, and design experiments for data-driven decision-making.

• Coursera
• 16 hours 8 minutes
• On-Demand
• Free Online Course (Audit)

Customer Relationship Management

8 reviews

Learn to develop customer relationships through a deepened understanding of the concepts and best practices of CRM.

• edX
• 6 weeks, 3-5 hours a week
• On-Demand
• Free Online Course (Audit)

University of Virginia;  BCG

Cost and Economics in Pricing Strategy

666 ratings at Coursera

Explore economic factors in pricing, including cost-based approaches, price discrimination, elasticities, and channel pricing. Learn practical models and methods to maximize profits through strategic pricing decisions.

• Coursera
• 12 hours 7 minutes
• On-Demand
• Free Online Course (Audit)

Business Fundamentals: Marketing Strategy

10600 ratings at Udemy

Marketing Strategy Fundamentals: The Art Of Selling Your Products Through Superb Marketing Efforts

• Udemy
• 2 hours 5 minutes
• On-Demand
• Paid Course

How To Write A Business Plan And A Winning Business Model

2827 ratings at Udemy

Business plan template and business plan examples: Create a top business model and business plan for your business ideas

• Udemy
• 8 hours 45 minutes
• On-Demand
• Paid Course

Machine Learning for Marketing Analytics in R

In this course you'll learn how to use data science for several common marketing tasks.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Machine Learning for Marketing in Python

From customer lifetime value, predicting churn to segmentation - learn and implement Machine Learning use cases for Marketing in Python.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Marketing Analytics: Customer Value and Promotion Strategy

808 ratings at Udemy

Learn to calculate Customer Lifetime Value using DCF & advanced models & use it to increase the company’s profitability

• Udemy
• 1 hour 29 minutes
• On-Demand
• Paid Course

Kennesaw State University

Managing Customer Expectations with Jagdish Sheth

17 ratings at Coursera

Strategies for managing diverse customer expectations, linking them to profitability. Learn to shape, accommodate, or adjust expectations, and when to "fire" customers.

• Coursera
• 7 hours 6 minutes
• On-Demand
• Free Online Course (Audit)

Kennesaw State University

Customer Centricity as Competitive Advantage - Jagdish Sheth

14 ratings at Coursera

Explore customer-centric strategies to gain competitive advantages, focusing on customer lifetime value and organizational shifts. Learn from industry leaders on successful implementation techniques.

• Coursera
• 10 hours 26 minutes
• On-Demand
• Free Online Course (Audit)

Introduction to Decision Science for Marketing

Learn principles of data analytics for marketing decisions, covering customer profiling, lifecycle marketing, personalized recommendations, and predictive strategies to optimize customer value and retention.

• Coursera
• 22 hours 38 minutes
• On-Demand
• Free Online Course (Audit)

Key Metrics of Unit Economics (CPA, ARPU, CAC, ARPPU, C1)

27 ratings at Udemy

Key Metrics of Unit Economics (CPA, ARPU, CAC, ARPPU, C1), SAAS funnel, course by MTF Institute

• Udemy
• 1 hour 4 minutes
• On-Demand
• Paid Course

Build & Host ML Apps (Python) + Top Data Science projects

26 ratings at Udemy

Python Streamlit Apps: EDA | NLP | cancer Prediction | Forecasting | Customer Lifetime Value | Market Basket Analysis

• Udemy
• 5 hours
• On-Demand
• Paid Course