Marketing Analytics Courses and Certifications

Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers

Aprenda a maximizar o ROI através de análises de marketing, focando em dados essenciais e ferramentas práticas para tomar decisões informadas e impulsionar o crescimento do negócio.

• Semrush Academy
• 1 hour 52 minutes
• On-Demand
• Free Certificate

Marketing Analytics Mastery: From Strategy to Application

843 ratings at Udemy

Master the fundamentals of marketing analytics and start measuring the impact of your marketing efforts like a PRO!

• Udemy
• 18 hours 35 minutes
• On-Demand
• Paid Course

Applied Analytics (business application - non mathematical)

165 ratings at Udemy

Basics of Risk, Marketing, Collections, Operations & Fraud Analytics. Know the objective, techniques & Success stories

• Udemy
• 3-4 hours
• On-Demand
• Paid Course

MMM Masterclass - Facebook Robyn Tutorial for Marketing

90 ratings at Udemy

Marketing Mix Modeling Analytics to supercharge your analysis in a cookie-less world

• Udemy
• 4 hours 8 minutes
• On-Demand
• Paid Course

Master Marketing Analytics with Python and Machine Learning

74 ratings at Udemy

Level up your marketing career with data analytics skills | Learn Python & ML to optimize your marketing campaigns

• Udemy
• 1 day 1 hour 25 minutes
• On-Demand
• Paid Course

Introduction to Modern Marketing Analytics

64 ratings at Udemy

Analyze and optimize your marketing efforts, all in one place with Oribi's modern marketing analytics platform

• Udemy
• 1 hour
• On-Demand
• Paid Course

Customer Intelligence and Analytics for Omni-Channel

49 ratings at Udemy

A managerial perspective on AI, Technology and Data Analytics powered Omni-Channel Marketing/Customer Centric Engagement

• Udemy
• 4 hours 29 minutes
• On-Demand
• Paid Course

Data Science for Marketing

Learn to leverage data science for effective marketing strategies, covering analytics, data mining, modeling, visualization, and key concepts like brand value and customer lifetime value.

• Study.com
• 10 hours 32 minutes
• On-Demand
• Paid Course

Coursera Instructor Network

Marketing Analytics: Data Predictions and Dashboards

Transform complex data into strategic marketing insights through analytics, predictive modeling, and visual dashboards. Learn to collect, analyze, and forecast trends for informed decision-making and optimized marketing strategies.

• Coursera
• 1 hour 32 minutes
• On-Demand
• Paid Course

Meta Microcredential

Meta Marketing Science Certification Prep

Comprehensive program teaching marketing analytics, statistics, and Meta Ads Manager. Develop in-demand skills for marketing analysis, audience segmentation, and campaign optimization. Prepares for Meta Marketing Science Certification.

• Coursera
• On-Demand
• Paid Course
• 4 courses

Edureka

Generative AI's Applications in Marketing Analytics

Explore how Generative AI revolutionizes marketing analytics, uncovering insights, predicting trends, and optimizing campaigns while addressing ethical considerations and data privacy.

• Coursera
• 3 hours 20 minutes
• On-Demand
• Free Online Course (Audit)

Meta

Prepare for the Meta Marketing Science Certification Exam

Comprehensive guide to scheduling, preparing, and taking the Meta Marketing Science Certification exam, with access to study materials and resources.

• Coursera
• 1 hour 26 minutes
• On-Demand
• Free Online Course (Audit)

Analytics, ROI, and Evaluation

Master data-driven marketing strategies through KPIs, analytics tools, and ROI optimization. Learn to leverage GA4, analyze marketing funnels, and make informed decisions to maximize business performance.

• Coursera
• 11 hours 6 minutes
• On-Demand
• Free Online Course (Audit)

Marketing Foundations: Analytics

1237 ratings at LinkedIn Learning

Learn how web analytics can improve your marketing game.

• LinkedIn Learning
• 1 hour 3 minutes
• On-Demand
• Free Trial Available

Marketing Analytics: Presenting Digital Marketing Data

751 ratings at LinkedIn Learning

Learn how to design and present impactful, data-driven presentations that are targeted to your specific audience.

• LinkedIn Learning
• 1 hour
• On-Demand
• Free Trial Available