Marketing Analytics Courses and Certifications

Marketing Analytics Mastery: From Strategy to Application

843 ratings at Udemy

Master the fundamentals of marketing analytics and start measuring the impact of your marketing efforts like a PRO!

• Udemy
• 18 hours 35 minutes
• On-Demand
• Paid Course

Applied Analytics (business application - non mathematical)

165 ratings at Udemy

Basics of Risk, Marketing, Collections, Operations & Fraud Analytics. Know the objective, techniques & Success stories

• Udemy
• 3-4 hours
• On-Demand
• Paid Course

Data Science for Marketing

Learn to leverage data science for effective marketing strategies, covering analytics, data mining, modeling, visualization, and key concepts like brand value and customer lifetime value.

• Study.com
• 10 hours 32 minutes
• On-Demand
• Paid Course

Meta Microcredential

Meta Marketing Science Certification Prep

Comprehensive program teaching marketing analytics, statistics, and Meta Ads Manager. Develop in-demand skills for marketing analysis, audience segmentation, and campaign optimization. Prepares for Meta Marketing Science Certification.

• Coursera
• On-Demand
• Paid Course
• 4 courses

Edureka

Generative AI's Applications in Marketing Analytics

Explore how Generative AI revolutionizes marketing analytics, uncovering insights, predicting trends, and optimizing campaigns while addressing ethical considerations and data privacy.

• Coursera
• 3 hours 20 minutes
• On-Demand
• Free Online Course (Audit)

Meta

Prepare for the Meta Marketing Science Certification Exam

Comprehensive guide to scheduling, preparing, and taking the Meta Marketing Science Certification exam, with access to study materials and resources.

• Coursera
• 1 hour 6 minutes
• On-Demand
• Free Online Course (Audit)

Coursera Instructor Network

Marketing Analytics: Data Predictions and Dashboards

Transform complex data into strategic marketing insights through analytics, predictive modeling, and visual dashboards. Learn to collect, analyze, and forecast trends for informed decision-making and optimized marketing strategies.

• Coursera
• 1 hour 32 minutes
• On-Demand
• Paid Course

Marketing Foundations: Analytics

178 ratings at LinkedIn Learning

Learn how web analytics can improve your marketing game.

• LinkedIn Learning
• 1-2 hours
• On-Demand
• Free Trial Available

Oracle

How Marketing Can Drive Deeper, Meaningful Relationships - Tata CLiQ Case Study

Discover how Tata CLiQ leverages data-driven insights to enhance customer relationships and drive business growth in e-commerce, focusing on deep RCS and martech utilization.

• YouTube
• 20 minutes
• On-Demand
• Free Online Course

Infosecurity Europe

Marketing Strategies: Audience Overview and Support Tools

Explore key marketing behaviors, personas, and tools for effective exhibitor engagement at Infosecurity Europe, including digital platforms and smart technologies.

• YouTube
• 28 minutes
• On-Demand
• Free Online Course

Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers

Aprenda a maximizar o ROI através de análises de marketing, focando em dados essenciais e ferramentas práticas para tomar decisões informadas e impulsionar o crescimento do negócio.

• Semrush Academy
• 1 hour 52 minutes
• On-Demand
• Free Certificate

Evaluar para el éxito: Analítica y medición de marketing

162 ratings at Coursera

Explora herramientas y prácticas de analítica de marketing para medir el rendimiento de campañas, optimizar presupuestos y comunicar resultados efectivamente usando datos y visualizaciones.

• Coursera
• 1 day 2 hours 58 minutes
• On-Demand
• Free Online Course (Audit)

Marketing Analytics

12 reviews

Measure, manage, and analyze marketing performance to maximize effectiveness and ROI. Learn to evaluate brand assets, customer lifetime value, and design experiments for data-driven decision-making.

• Coursera
• 16 hours 8 minutes
• On-Demand
• Free Online Course (Audit)

365 Data Science

Customer Analytics

15 reviews

Learn segmentation, targeting, positioning, marketing mix, and price elasticity to enhance your customer analytics skills and drive business growth.

• YouTube
• 1 hour 30 minutes
• On-Demand
• Free Online Course

Microcredential

Business Analytics

1 review

Develop data-driven decision-making skills using statistical analysis, computing tools, and mathematical models to improve business performance and predict outcomes across various domains.

• edX
• 48 weeks, 8-10 hours a week
• On-Demand
• $996.00
• 3 courses