When you use this corporate training course on data science in marketing with your employees, they'll benefit from materials that are detailed and easy to understand. It's simple to keep your teams on the same page by assigning this mobile-friendly course.
Overview
Syllabus
- Ch 1. Basics of Data Science for Marketing
- Ch 2. Elements of Data
- Ch 3. Big Data Analytics & Application
- Ch 4. Elements of Data Mining
- Ch 5. Data Modeling for Marketing
- Ch 6. Different Types of Data Analysis
- Ch 7. Understanding Data Visualization
- Ch 8. Marketing Analytics
- Ch 9. Brand Value
- Ch 10. Customer Lifetime Value
- Ch 11. Agile Marketing
