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YouTube

Branding and Packaging Design for Sustainable Vegan Soap - Part 2

Adobe via YouTube

Overview

Join graphic designer and illustrator Sara Laninga in the second part of an Adobe Live session focused on branding and packaging design for a sustainable vegan soap line. Explore the process of creating mockups and additional collateral for the brand, learning valuable insights on topics such as clear cutting, using the patch tool, working with clipping masks and textures, and designing die lines. Gain practical advice for new designers, discover tips for communicating with clients, and learn how to overcome creative struggles. Watch as Sara experiments with blending modes, designs business cards, and shares her process for creating box variations. Throughout the session, benefit from Sara's industry experience and personal insights, including lessons learned from printing designs, getting clients through social media, and planning personal projects.

Syllabus

Start
Intro of Sara
Recap of Day 1
Changes between day1 and 2
Day 2 work begins
What kind of printer does Sara use at home?
What is Clear Cutting?
Using the patch tool
Using Clipping masks and textures
Lessons learned from printing designs
What was it like for Sara working at FUMAN?
Advice for designers new to the industry
Which cameras does Sara use?
Advice for designing die lines
Overcoming struggle during your creative journey
Working with different mockups
Things Sara wish she knew earlier
What is it like getting clients from tiktok
Communicating with clients
How does Sara plan personal projects
Experimenting with blending modes
Designing Business cards
Artist Spotlight
Shows and movies that inspire Anna and Sara
Sara’s process for making different box variations?
What was it like for Sara entering the industry?
Previewing the project

Taught by

Adobe Creative Cloud

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