Learn essential strategies for positioning emerging Chinese domestic products in this comprehensive brand development lecture. Explore effective methods for creating distinctive brand identities, understanding market positioning, and developing competitive advantages for new Chinese products. Gain valuable insights into consumer behavior, market analysis, and brand storytelling techniques specifically tailored for domestic Chinese brands looking to establish themselves in today's competitive marketplace.
Overview
Syllabus
- 品牌创世记——新锐国货产品如何定位
