Business 309: Digital Marketing & Advertising has been evaluated and recommended for 3 semester hours and may be transferred to over 2,000 colleges and universities. You'll watch fun video lessons and learn from subject matter experts. Complete the course to apply for transfer credit and save money on your degree!
Overview
Syllabus
- Ch 1. Marketing & the Internet
- Ch 2. Digital Marketing Strategies
- Ch 3. Creating Digital Campaigns
- Ch 4. Segmentation & Targeting
- Ch 5. Online Marketing & Advertising
- Ch 6. Search Engine Optimization
- Ch 7. Social Media Advertising & Promotions
- Ch 8. Mobile Marketing
- Ch 9. Email Marketing
- Ch 10. Digital & Web Analytics
- Ch 11. Customer Engagement & Relations
- Ch 12. Digital Marketing Plan Strategy
- Ch 13. Required Assignments for Business 309
- Ch 14. Studying for Business 309
