Get tips, tricks, and insights to maximize your time, energy, and focus, in this series for product managers.
Overview
Syllabus
Introduction
- Welcome
- Product managers are not CEOs
- Getting out of the building
- The PM mindset
- Getting it straight: Agile, lean, and other buzzwords
- Getting it straight, part 2: Scrum vs. Kanban
- Product manager vs. product owner vs. project manager
- The Business Value of a PM: When to Hire One
- The different types of product managers
- Storytelling for PMs
- Product management and team structures
- Vision, intuition, and when data isn't enough
- Working with stakeholders: Engineers
- Working with stakeholders: Designers
- Working with stakeholders: Executives and others
- 4 ways to be more effective at product management
- Hiring product managers
- Managing product managers
- The reality of agile roadmapping
- The importance of customer journey KPIs
- Becoming a well-rounded product manager
- Influencing without authority
- Setting vision as a product manager
- Being a PM in a sales-driven company
- The perfect product management tool
- The recipe for a productive meeting
Taught by
Cole Mercer
