AI Essentials for Marketers

Overview

Embrace the AI revolution in the world of marketing. Whether you’re a seasoned professional or just starting out, this learning path will help you leverage AI for marketing success. Develop a comprehensive plan to integrate AI into your campaigns and explore its potential for personalization and automation. Elevate your marketing career by unlocking the transformative power of AI.

Identify high-impact AI use cases for marketing.
Automate marketing workflows with AI tools.
Harness AI to boost SEO strategies and tactics.
Unlock the potential of AI-driven content generation.

Syllabus

Courses under this program:
Course 1: Introduction to Artificial Intelligence
-Get a simplified overview of the top tools in artificial intelligence.

Course 2: Generative AI for Digital Marketers
-Learn about generative AI breakthroughs, opportunities and risks for marketers, and strategies digital marketers can use to integrate AI tools into creative workflows.

Course 3: How to Generate Marketing Leads with AI
-Get the knowledge and skills you need to leverage artificial intelligence for lead generation.

Course 4: Nano Tips for Using ChatGPT for Marketers with Ross Simmonds
-Learn how you can use ChatGPT and AI to help your realize your marketing goals.

Course 5: How to use ChatGPT for Content Creation
-Explore the key features and capabilities of ChatGPT for social media content creation.

Course 6: Nano Tips for Using Generative AI Tools for Better Marketing Outcomes with Joanna Yung
-Get quick, bite-sized tips on using AI to revolutionize your marketing. Each video is less than two minutes long, so you can make learning fit into even your busiest days.

Courses

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1 hour 35 minutes
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Get a simplified overview of the top tools in artificial intelligence.
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33 minutes
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Learn about generative AI breakthroughs, opportunities and risks for marketers, and strategies digital marketers can use to integrate AI tools into creative workflows.
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35 minutes
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Explore the key features and capabilities of ChatGPT for social media content creation.
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27 minutes
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Get the knowledge and skills you need to leverage artificial intelligence for lead generation.
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9 minutes
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Learn how you can use ChatGPT and AI to help your realize your marketing goals.
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22 minutes
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Get quick, bite-sized tips on using AI to revolutionize your marketing. Each video is less than two minutes long, so you can make learning fit into even your busiest days.