The "Who" of the Marketing Strategy:Segmentation & Targeting

Overview

Class Central Tips

In this course, you will dive into the strategic marketing world. Learn to understand the market, meet consumer needs, craft and execute a clear marketing strategy, and drive profitability. Equip yourself with the skills to define and implement effective marketing strategies, achieving your business goals.

Syllabus

The "Who" of the Marketing Strategy: Segmentation and Targeting

In this course, you will delve into the dynamic and strategic realm of marketing, gaining a comprehensive understanding of the marketplace and consumer needs. You will learn to craft a clear marketing strategy, execute its components with precision, engage customers effectively, and ultimately capture value to drive profitability. By the end of this course, you will be equipped with the knowledge and skills to navigate the complexities of marketing, ensuring your strategies are not only well-defined but also successfully implemented, enabling you to reach your business objectives.