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Coursera

Advertising and E-commerce on TikTok

Aptly via Coursera

Overview

This is the third course in the Marketing with TikTok specialization. In this course, you will explore different ways to advertise on TikTok and how to utilize each one. You will also learn strategies on how to use TikTok for E-commerce. You will discover the analytics platform that TikTok has built and how to use it to optimize your advertising efforts on this exciting platform.

Syllabus

  • Advertising & Ecommerce Opportunities on TikTok
  • Measure and Optimize

Taught by

Anke Audenaert

Reviews

4.7 rating at Coursera based on 46 ratings

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