Marketing Analytics Courses

Introduction to Machine Learning in Sports Analytics

22 ratings at Coursera

Explore supervised machine learning techniques using Python and real athletic data to predict sports outcomes, applying methods like SVM, decision trees, and ensembles to analyze professional leagues and wearable device data.

• Coursera
• 12 hours 55 minutes
• On-Demand
• Free Online Course (Audit)

Politics and Ethics of Data Analytics in the Public Sector

11 ratings at Coursera

Explore ethical challenges in public sector data analytics, including bias and decision-making. Apply skills through a capstone project analyzing policy options using real-world data and RStudio.

• Coursera
• 14 hours 8 minutes
• On-Demand
• Free Online Course (Audit)

Introduction to Marketing

5 reviews

Learn the fundamentals to marketing, including strategies and tools used across industries.

• edX
• 6 weeks, 3-5 hours a week
• On-Demand
• Free Online Course (Audit)

Human Resources Analytics

1823 ratings at Coursera

This course focuses on identifying effective data sources, developing meaningful metrics, designing long-term measures, and applying results in support of organizational strategy and tactics.

• Coursera
• 5 hours 39 minutes
• On-Demand
• Free Online Course (Audit)

Microcredential

Digital Marketing

14 reviews

Master strategic marketing in the digital era, covering analytics, SEO, social media, and emerging technologies. Gain practical skills to create, distribute, promote, and price products and services in today's digital landscape.

• Coursera
• 35 weeks, 5 hours a week
• On-Demand
• Paid Course
• 7 courses

NPTEL;  IIT Kharagpur

Business Analytics for Management Decision

8 reviews

This course will be exclusively quantitative and an application to business/management-related problems. It is connected with problem sets and real life cases to know the relevance of a particular problem and the decision-making thereof.

• YouTube
• 1 day 15 hours
• On-Demand
• Free Video

Great Learning

YouTube Marketing

8 reviews

Learn effective YouTube marketing strategies, from storytelling to SEO, to boost brand visibility and engagement. Discover tools and techniques for optimizing content and reaching your target audience on this powerful platform.

• YouTube
• 51 minutes
• On-Demand
• Free Video

Artificial Intelligence in Social Media Analytics

Explore AI's role in social media analytics. Learn machine learning, NLP, sentiment analysis, and topic modeling. Apply techniques to real data, uncovering patterns and insights in digital interactions.

• Coursera
• 16 hours 51 minutes
• On-Demand
• Free Online Course (Audit)

Practical Predictive Analytics: Models and Methods

319 ratings at Coursera

Explore statistical experiment design, analytics, and machine learning methods. Learn to design experiments, analyze results, and apply classification and unsupervised learning techniques to solve real-world problems.

• Coursera
• 6 hours 33 minutes
• On-Demand
• Free Online Course (Audit)

Leadership Through Marketing

456 ratings at Coursera

Develop strategies to create value for empowered consumers, gain competitive advantage, and enhance leadership skills using data science in the digital age.

• Coursera
• 6 hours 48 minutes
• On-Demand
• Free Online Course (Audit)

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

5 reviews

Aprenda a planejar e executar estratégias eficazes de comunicação de marketing integrado, combinando publicidade, relações públicas e marketing digital para criar marcas valiosas e conquistar consumidores.

• Coursera
• 10 hours 53 minutes
• On-Demand
• Free Online Course (Audit)

Introduction to Digital Marketing

162 ratings at Coursera

Explore digital marketing strategies, from search engines to social media, focusing on customer journey and purchase decisions. Learn key technologies and content creation for business differentiation.

• Coursera
• 9 hours 5 minutes
• On-Demand
• Free Online Course (Audit)

Mobile Marketing, Optimization Tactics, and Analytics

40 ratings at Coursera

Explore mobile marketing strategies, app development, website optimization, and analytics to boost engagement and sales. Learn to create effective digital marketing plans for business success.

• Coursera
• 11 hours 29 minutes
• On-Demand
• Free Online Course (Audit)

Business Intelligence and Visual Analytics

27 ratings at Coursera

Explore data visualization and visual analytics using SAS Viya. Learn to create interactive reports, derive insights, and develop practical skills in cloud-based analytics and machine learning.

• Coursera
• 12 hours 1 minute
• On-Demand
• Free Online Course (Audit)

Increasing Real Estate Management Profits: Harnessing Data Analytics

242 ratings at Coursera

Harness data analytics to boost real estate management profits through MySQL, Excel, and Tableau. Learn to extract insights, create financial models, and present recommendations to executives.

• Coursera
• 22 hours 22 minutes
• On-Demand
• Free Online Course (Audit)