Marketing Courses and Certifications

Introducción al Marketing

268 ratings at Coursera

Aprende las bases del marketing, enfocándote en la toma de decisiones del cliente, branding, orientación al cliente y estrategias de inserción al mercado para aplicar en desafíos empresariales reales.

• Coursera
• 8 hours 31 minutes
• On-Demand
• Free Online Course (Audit)

Marketing Foundations

19 ratings at edX

Examine the basic building blocks of marketing as a part of the overall business strategy.

• edX
• 4 weeks, 7-9 hours a week
• On-Demand
• Free Online Course (Audit)

Marketing Operations

10 ratings at edX

Explore topics focusing on the historical development of marketing as well as the effects that global trade and technology has on marketing practices and operations.

• edX
• 4 weeks, 7-9 hours a week
• On-Demand
• Free Online Course (Audit)

Marketing - Delivering the Value Proposition

7 ratings at edX

Examine the process of branding and its relationship to value creation.

• edX
• 4 weeks, 7-9 hours a week
• On-Demand
• Free Online Course (Audit)

Marketing Essentials Final Exam

5 ratings at edX

A comprehensive exam covering the Marketing Essentials courses.

• edX
• 1 week, 7-9 hours a week
• On-Demand
• Free Online Course (Audit)

NPTEL;  IIT Kanpur

Strategic Marketing - Contemporary Issues

This course will discuss marketing theories as well as a range of real-life current and classical examples & cases to help participants improve their strategic marketing thinking and activation skills.

• YouTube
• 1 day 8 hours
• On-Demand
• Free Video

NPTEL;  IIT Kharagpur

Marketing Analytics

Learn R programming and advanced marketing analytics techniques, including consumer behavior, segmentation, pricing, forecasting, and data-driven decision-making for business success.

• YouTube
• 1 day 5 hours
• On-Demand
• Free Video

NPTEL;  IIT Kanpur

Marketing Management - II

Comprehensive 21-hour program covering advanced marketing management concepts, strategies, and practices through structured weekly lessons and joint classroom sessions.

• YouTube
• 21 hours
• On-Demand
• Free Video

Marketing Fundamentals: Who Is Your Customer?

Learn key marketing concepts to implement customer acquisition strategies to find the right customers and grow your business.

• edX
• 4 weeks, 4-6 hours a week
• On-Demand
• Free Online Course (Audit)

Customer Centric Marketing for Entrepreneurs

Design a marketing campaign and learn how to create brand excitement and attract engaged customers!

• edX
• 4 weeks, 4-6 hours a week
• On-Demand
• Free Online Course (Audit)

NPTEL;  IIT Roorkee

Introduction to Marketing Essentials

Comprehensive exploration of marketing fundamentals, covering customer relationships, strategies, consumer behavior, global markets, research, product development, pricing, channels, and various promotional techniques.

• YouTube
• 20 hours
• On-Demand
• Free Video

Principles of Marketing

Explore marketing fundamentals, strategies, and modern practices. Apply concepts through case studies, projects, and discussions. Gain insights from industry experts and engage in debates and presentations.

• Swayam
• 12 weeks
• On-Demand
• Free Online Course

IIT Kanpur;  NPTEL

Marketing Management - I

Explore marketing principles, strategies, and buyer behavior. Learn to analyze business environments, conduct market research, and develop effective marketing plans for various industries.

• Swayam
• 8 weeks, 2-3 hours a week
• On-Demand
• Free Online Course

IIT Roorkee;  NPTEL

Business to Business Marketing (B2B)

Comprehensive exploration of B2B marketing strategies, covering organizational buying, market segmentation, communication, pricing, and relationship management for business professionals.

• Swayam
• 12 weeks
• On-Demand
• Free Online Course

State Bank of India

Relationship Marketing Strategy for Financial Services

Comprehend the key principles of relationship marketing for financial services. Learn to create, practice and sustain excellent relationship with clients.

• edX
• 6 weeks, 1-3 hours a week
• On-Demand
• Free Online Course (Audit)