Marketing Courses and Certifications

Learn strategies to accelerate business growth using the flywheel model, placing customers at the center. Discover how to assess and implement this approach for nonlinear growth and improved operations.

• HubSpot Academy
• 1-2 hours
• On-Demand
• Free Online Course

Master HubSpot Marketing Hub to drive traffic, nurture leads, and manage relationships at scale. Learn essential tools for campaigns, blogging, landing pages, CTAs, forms, workflows, email, social media, and reporting.

• HubSpot Academy
• 3-4 hours
• On-Demand
• Free Certificate

Marketing Management

Explore core marketing concepts, demand management, customer lifetime value, and brand management in modern markets.

• YouTube
• 2 hours 30 minutes
• On-Demand
• Free Video

Great Learning

4Ps of Marketing Mix - Product, Price, Place, Promotion - Marketing Mix Explained

Comprehensive exploration of the 4Ps marketing framework: Product, Price, Place, and Promotion. Covers strategies, concepts, and real-world applications to enhance business marketing effectiveness.

• YouTube
• 2 hours 15 minutes
• On-Demand
• Free Video

Great Learning

Marketing & Retail Analytics

Comprehensive tutorial on marketing analytics, covering RFM analysis, clustering, churn prediction, market basket analysis, and CLV modeling using tools like Tableau and KNIME.

• YouTube
• 7 hours 12 minutes
• On-Demand
• Free Video

Great Learning

Marketing Analytics

Explore marketing analytics: track digital campaigns, overcome challenges, apply models, assess brand value, and calculate customer lifetime value. Discover career opportunities in this growing field.

• YouTube
• 56 minutes
• On-Demand
• Free Video

a16z

Going to Market When No Market Exists

Insights on creating and entering new markets, pricing strategies, marketing to developers, and building effective sales teams for technical founders launching innovative products.

• YouTube
• 29 minutes
• On-Demand
• Free Video

a16z

How 'Going Direct' Changes Everything - for Brands, Retail, Marketing, and Advertising

Explore how direct-to-consumer strategies revolutionize brand-customer relationships, reshaping marketing, retail, and advertising landscapes in the digital age.

• YouTube
• 20 minutes
• On-Demand
• Free Video

Marketing Open Source - Strategies and Best Practices

Learn effective strategies for marketing open source projects, from setting goals and identifying audiences to creating content plans and measuring success.

• YouTube
• 29 minutes
• On-Demand
• Free Video

Oracle

Intelligence in Marketing - Real or Artificial?

Explore the reality of intelligence in marketing, focusing on machine learning, AI, and customer intelligence. Learn where marketers should concentrate their efforts for maximum impact.

• YouTube
• 25 minutes
• On-Demand
• Free Video

OWASP Foundation

OWASP Marketing Strategy - Global Webinar

Explore OWASP's marketing strategy, including research findings, recommendations, and tactics for short, mid, and long-term growth. Learn about effective ROI measurement in cybersecurity outreach.

• YouTube
• 21 minutes
• On-Demand
• Free Video

Web Summit

What Millennials Want - Marketing Strategies for the Digital Generation

Explore insights on millennial brand preferences, featuring discussions on media representation, brand credibility, innovation, and effective marketing strategies for the digital age.

• YouTube
• 19 minutes
• On-Demand
• Free Video

Web Summit

Forever Faster: Puma's Shift from Storytelling to StoryDoing

Discover how Puma revolutionized its brand by shifting from storytelling to StoryDoing, transforming culture and community through innovative marketing strategies and collaborations.

• YouTube
• 22 minutes
• On-Demand
• Free Video

Web Summit

Marketing Technology Disruption: Fast-Growth Companies - Part 1

Explore disruptive marketing tech with leaders from Roomi, Spreadshirt, Unacast, and 10Up. Gain insights on growth strategies, investment, risks, and industry trends from innovative companies.

• YouTube
• 20 minutes
• On-Demand
• Free Video

All Access: Estes Park Wool Market

Calling all fiber fanatics! Join us in Estes Park, Colorado, for an inside look at the 2019 Estes Park Wool Market. Host Christy Kruzick takes you on...

• Craftsy
• 42 minutes
• On-Demand
• Free Online Course