Global Marketing Courses and Certifications

Microcredential

Global Challenges in Business

Prepare for global business challenges: strategy formulation, market adaptation, and multicultural navigation. Gain actionable frameworks for foreign market expansion and ethnic market development.

• Coursera
• On-Demand
• Paid Course
• 6 courses

AMA PCM Exam Study Guide - Professional Certified Marketer

Comprehensive study guide for AMA PCM certification, covering key marketing concepts through engaging video lessons, text content, and quizzes. Accessible 24/7 to help you prepare effectively and maximize your exam score.

• Study.com
• 16 hours
• On-Demand
• Paid Course

Marketing 303: Global Marketing

Explore global marketing fundamentals, strategies, and techniques. Learn about market entry, trade policies, research, competition, ethics, and management in international business contexts.

• Study.com
• 11 hours 36 minutes
• On-Demand
• Paid Course

Web Summit

Meet the 2022 Best Global Brands - Creating Strong Consumer Connections

Discover how top global brands forge strong consumer connections, leverage technology for innovative experiences, and establish trust as responsible leaders in turbulent times.

• YouTube
• 21 minutes
• On-Demand
• Free Online Course

Global Marketing: Cultural Frameworks

Explore globalization's impact on business, consumer behavior, and workforce management through cultural frameworks. Gain insights for effective cross-cultural leadership and marketing strategies.

• Coursera
• 14 hours 28 minutes
• On-Demand
• Free Online Course (Audit)

Global Marketing: Building Iconic Brands

96 ratings at Coursera

Explore global marketing strategies to build iconic brands, from environmental analysis to cultural positioning. Learn to craft effective marketing plans for international expansion.

• Coursera
• 12 hours 58 minutes
• On-Demand
• Free Online Course (Audit)

Microcredential

Global Challenges in Business

Prepare for global business challenges: strategy formulation, market adaptation, and multicultural navigation. Gain actionable frameworks for foreign market expansion and ethnic market development.

• Coursera
• On-Demand
• Paid Course
• 7 courses

Intro to International Marketing

991 ratings at Coursera

Explore international marketing fundamentals, cross-industry innovation, and effective brand management strategies. Learn to balance global similarities with local customization for successful market entry and expansion.

• Coursera
• 7 hours 32 minutes
• On-Demand
• Free Online Course (Audit)

Coursera Instructor Network

Effective Marketing in the Global Marketplace

30 ratings at Coursera

Learn strategies to connect with diverse global audiences, craft compelling value propositions, build brand identity, and implement effective marketing campaigns for international business growth.

• Coursera
• 3 hours 1 minute
• On-Demand
• Free Online Course (Audit)

UExcel Principles of Marketing: Study Guide & Test Prep

Comprehensive marketing study guide covering consumer behavior, strategy, distribution, promotion, and ethics. Prepare for the UExcel Principles of Marketing exam with flexible video and text lessons.

• Study.com
• 15 hours 52 minutes
• On-Demand
• Paid Course

Business 308: Globalization & International Management

Explore globalization's impact on business, covering leadership, trade, marketing, ethics, and cultural aspects in international management.

• Study.com
• 16 hours 32 minutes
• On-Demand
• Paid Course

Marketing Strategy

18 ratings at Coursera

Comprehensive MBA-level marketing strategy course covering core concepts, customer relationships, branding, value creation, communication, and global marketing. Emphasizes practical application and modern marketing challenges.

• Coursera
• 2 days 5 hours 38 minutes
• On-Demand
• Free Online Course (Audit)

CMMP Exam Study Guide - Certified Marketing Management Professional

Comprehensive preparation for the CMMP exam, covering essential marketing topics from management and strategy to ethics and global marketing, with video lessons and practice materials.

• Study.com
• 19 hours 28 minutes
• On-Demand
• Paid Course

CSET Business Subtest I Prep

Comprehensive preparation for CSET Business Subtest I, covering management, business functions, leadership, ethics, law, operations, HR, and marketing through engaging lessons, quizzes, and practice exams.

• Study.com
• 24 hours
• On-Demand
• Paid Course

International Marketing: Product Adaptation vs Standardisation

2 ratings at FutureLearn

Investigate the strengths and weaknesses of standardisation vs adaptation as global marketing strategies.

• FutureLearn
• 2 weeks, 5 hours a week
• On-Demand
• Paid Course