Understanding Food Allergies and Labeling - Consequences and Implications

Explore the critical importance of understanding food allergies and their potentially life-threatening consequences in this 19-minute TEDx talk by Julianne Ponan MBE. Discover the challenges faced by individuals with severe anaphylaxis and multiple allergies as Ponan shares her personal experiences. Learn about her journey as the founder and CEO of Creative Nature, a Top 14 allergen-free brand, and her efforts to innovate in the 'free from' food industry. Gain insights into the global impact of her work, including her brand's availability in major supermarkets and exports to 16 countries. Understand Ponan's role as an allergy advocate fighting for change and her recent appointment as the first Medic Alert ambassador in 65 years. This talk highlights the importance of allergy awareness and the need for safer food labeling practices to improve the lives of those with allergies.