Why User Data is about More than Forms

Explore the complexities of collecting user data in this 42-minute conference talk from NDC Conferences. Delve into the challenges of asking users for personal information while creating inclusive and valuable experiences. Learn how to approach data collection, particularly focusing on gender as an example, to understand stress cases and important considerations when handling user identities. Discover strategies for building trust with users while gathering essential data for rich digital experiences. Gain insights into crafting thoughtful, inclusive forms that respect the complexity of human identities and provide value to both users and organizations.