The Business Side of Things

Overview

Explore a comprehensive series of business-focused tutorials for artists, calligraphers, and creative entrepreneurs. Learn essential skills for growing your creative business, including Instagram marketing strategies, pricing techniques, client acquisition methods, and workshop hosting tips. Gain insights from successful artists on topics such as selling handmade products, navigating copyright issues, and building confidence in your work. Discover recommended business books, time management techniques, and practical advice for turning your passion into a profitable venture. Dive into discussions on the Instagram algorithm, live event calligraphy, and the balance between inspiration and originality in creative work.

Syllabus

How I Film & Edit Instagram Videos for @thehappyevercrafter.
My 5 Best Hand Lettering & Calligraphy Book Recommendations.
How To Know If You're Ready To Sell Your Work: Opinions From Over 20 Professional Artists.
Afraid To Put Your Work Out There? Start Here. with Laura Kelly.
5 Things To Know About Selling Your Handmade Products To Shops (Wholesale 101) with Emily Arbour.
5 WAYS TO GET CLIENTS FROM INSTAGRAM with Laney Schenk of @designbylaney.
Breaking Into Live Event Calligraphy (Or Luxury Lettering!) with Sylvia Wong of @viacalligraphy.
5 Ninja Tricks To Beat The Instagram Algorithm with Jenna Rainey of @jennarainey.
4 Beginner Ways To Make Money With Your Calligraphy Skills (And Exactly How To Price Your Work!).
3 Tips for Pricing Your Calligraphy Work.
10 Tips For Hosting Your First Calligraphy Workshop.
Inspiration vs. Copying For Creatives.
How I Got Started (& My Best Tips).
A Day In The Life: On-Site Window Lettering!.
5 Books That Changed My Business – My Favourite Business Book Recommendations.
3 Things I Wish I'd Known Before Starting My Business.
Pricing Advice For Your New Calligraphy Business.
The Great Pricing Debate: Pricing by the Hour, or by Size? 5 Artists Debate!.
Lacking Confidence In Your Pricing? Watch This..
Top 10 Questions I Get Asked.
5 Ways To Find Clients For Your Lettering or Calligraphy Business.
3 Instagram Tips For Letterers & Calligraphers.