Overview
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Dive into the world of live selling with this comprehensive 49-minute video from Ecamm Live's Showrunner series. Explore the lucrative $25 billion live commerce market as host Stephanie Liu guides you through the essentials of being a live selling producer. Learn how to price your services effectively, whether to work solo or with a team, and gain insights into creating event estimates, identifying key roles, and projecting work hours. Discover the importance of discovery calls, developing a run of show, conducting tech rehearsals, and setting up live shopping and streaming environments. Get valuable tips on pitching your services and delivering impactful presentations. Perfect for aspiring live selling producers and content creators looking to expand their skill set in this rapidly growing field.
Syllabus
- Welcome & Hello
- Event Estimate Worksheet
- Identifying the roles
- Projecting hours
- Discovery Call
- Run of Show
- Review of ROS
- Tech Rehearsal ROS
- Live Shopping Setup
- Live Stream Setup
- Live Stream Production
- When doing a pitch, go all out on your presentation
- Review & questions
Taught by
Ecamm Live