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YouTube

KitKat and Jägermeister - Using Drupal to Bring Digital Experiences to Life

Drupal Association via YouTube

Overview

Explore how global brands KitKat and Jägermeister leverage Drupal to create compelling digital experiences in this 51-minute keynote presentation from DrupalCon Lille 2023. Gain insights from Arush, a seasoned marketer with a decade of digital experience, as he shares his expertise in strategy, creativity, and data-driven results. Discover how these iconic brands utilize Drupal's capabilities to execute effective campaigns and drive growth, combining technical prowess with creative vision.

Syllabus

KEYNOTE: KitKat and Jägermeister, using Drupal to bring their digital experiences to life

Taught by

Drupal Association

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