Overview
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Explore the concerning intersection of mental health websites and data tracking in this 50-minute Black Hat conference talk. Discover the types and frequency of third-party trackers present on mental health-related sites, and understand the extent of data sharing occurring during depression tests. Follow the speakers as they reveal the journey of user data, from real-time bidding pre-bid requests to the transmission of test answers. Gain insights into the implications for privacy, advertising, data security, and user trust. Learn about technologies like Hotjar and programmatic advertising, and understand their roles in this ecosystem. Consider the ethical implications and potential solutions, including the impact of GDPR. Reflect on why mental health data requires special consideration and protection in the digital age.
Syllabus
Introduction
Why Tracking
Research Methodology
Research Findings
Why Does This Matter
E Privacy
Ads
Data Security
Trust
Technology
Hotjar
Respect Your Users
Have Good Intentions
Programmatic Advertising
Replicate this
Complaints
Report
General Advice
RealTime Bidding
Keywords
GDPR
One more question
Can we ask a question
What is the perfect solution
I dont think there is a perfect solution
Why we focus on mental health
Taught by
Black Hat