Discover effective strategies for boosting downloads and installations of your mobile applications through Mobile App Install Ads. Explore the fundamentals of this advertising method, learn measurement techniques, and compare the Facebook SDK with ParseMP. Delve into app events, lifetime value (LTV), confirmation processes, internal insights, and the holdout system. Gain knowledge about attribution windows and creative tips, and examine real-world case studies to enhance your app's success in the competitive mobile marketplace.
Increasing Installs of Your Parse-Powered App Using Mobile App Install Ads
Overview
Syllabus
Introduction
What is Mobile App Install Ads
How to Measure Mobile App Install Ads
Facebook SDK vs ParseMP
App Events
LTV
Confirmation
Internal Insights
Holdout System
Attribution Windows
Creative Tips
Case Studies
Taught by
Meta Developers
