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YouTube

Google Tag Manager Server-Side Tagging Tutorial - What It Is, Setup, and More

Analytics Mania - Google Tag Manager & Analytics via YouTube

Overview

Explore the world of server-side tracking in Google Tag Manager with this comprehensive 45-minute tutorial. Learn about the benefits and drawbacks of server-side tagging, and follow step-by-step instructions on how to configure it in Google Tag Manager. Discover the process of connecting a custom domain, gain insights into other important aspects, and get a glimpse into the future of server-side tagging. Perfect for beginners and those curious about the potential of this technology, this video provides a clear introduction to server-side tracking and its implications for marketers and analytics professionals.

Syllabus

Introduction to server-side tagging in Google Tag Manager
Server-side tagging benefits
Drawbacks of GTM server-side tagging
How to configure server-side tagging in Google Tag Manager
How to connect a custom domain
Other things to know
Future of server-side tagging

Taught by

Analytics Mania - Google Tag Manager & Analytics

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