Overview

Master the latest Facebook Ads strategies and techniques in this comprehensive 20-hour tutorial designed for beginners. Explore the Facebook Ads ecosystem, learn to set up and manage Business Manager accounts, and understand campaign objectives and ad auctions. Dive deep into audience targeting, ad placement, creative formats, and optimization techniques. Discover how to leverage Facebook Pixel, create custom audiences, and implement effective eCommerce strategies. Learn to generate leads, run conversion campaigns, and adapt to iOS 14 updates. Gain insights on A/B testing, scaling campaigns, and troubleshooting common issues. By the end of this course, you'll have the skills to create, manage, and optimize Facebook Ad campaigns for various business objectives.

Syllabus

Course Overview
Facebook Ads Ecosystem
FB Ads Manager / Business Manager
Creating Business Manager
Adding Payments at Different Levels
Secrets of Campaign Objectives
Campaign Objectives
All Campaign Objectives
Facebook Ads Auction
Facebook Account Hierarchy
Facebook adset Structure
FB ads Policies
Landing Page Concepts
Buyers Persona in Facebook ads
FB Ads Basic Terminologies
Bidding Strategies Facebook Ads
Ad Scheduling Facebook Ads
Concept of Audience in FB Ads
Placement in FB Ads
Asset Customization in Facebook Ads
Placement Exclusion
Ad Delivery Optimization
How are ads paid in Facebook Ads
Facebook Ad Creative Formats
Location Targeting in Facebook Ads
How to do Detailed Audience Targeting in FB Ads
Detailed Targeting Expansion
Narrow Audience in Facebook Ads
New Audience Insights Tool
How to Find Hidden Facebook Audience
Update Related to Facebook Detailed Targeting Audience
Connection Based Targeting in Facebook Ads
Ideas to Find more Interest Based Audience
Find Hidden Facebook Audiences for Free
Important points related to Facebook Cold Audience
How to write Perfect Facebook Ads Cop
How to write ad copy
How to Write Facebook Ad Copy - Primary Text, Headlines
Facebook Pixel क्या है ?| What is Facebook Pixel & How it works?
Facebook Pixel Website से कैसे connect करें
Facebook Event कैसे create करें?
Difference between Events & Custom Conversion
How to Create Custom Conversions in Facebook Ad
Different types of Custom Audience in Facebook Ads
Creating Custom Audience on the basis of Videos
Instagram के Basis पर Custom Audience कैसे बनाये
How to create custom audiences basis of Events in Facebook Page
Custom Audiences on the basis of time spend on website
Custom Audiences on the basis of website visitors
Problem of Audience Overlapping
What are Offline Events in Facebook Ads & How to create Offline Events
Reduce the page Like Cost in Page Like Campaigns
Complete Lead Generation Campaign in 1 Video
Facebook Ads Campaigns Checklist
How to Generate leads on Whatsapp using Facebook Ads
How to Create Call-Only Ads in Facebook
Instant Experience in Facebook Ads
How to Verify Domain in Facebook
How to Create Image Creatives in Facebook Ads for Better Reach
Change History Feature in Facebook ads
Scaling of Facebook Ads Campaigns
How to Create Store Traffic Ads
Facebook Ads Domination Strategy for high Budgets
Creating eCommerce Events in Facebook Ads using Plugin
Facebook Ecommerce Events Setup using GTM
Setup Facebook Purchase Event using GTM
How to do Facebook Ads Spying & Research
What are Catalogues in Facebook Ads & why we need them
How to Create and Upload Product Feeds in Facebook Catalogue
Concept of Product Set in Facebook Catalogues
How to run Catalogue Sales Campaigns Effectively
How to Customize Catalogue Ads
How to optimize Product Feed [Important Points]
Automated Rules in Facebook Ads
Top Reasons Why Facebook Campaigns Fails
What is Fbclid in Facebook |
How to run Messages Campaigns in Facebook
How to run Conversion Campaign Step by Step
UTM Parameters in Facebook Ads
How to Setup CBO in Facebook Ads
Why not to boost post
How to Remove Facebook Pixel
How to select winning Creative in Facebook ads
Which audience to create after iOS14
What to do after iOS 14 Update
How to setup A/B Testing in Facebook Ads
Carpet Bombing Strategy in Facebook Ads
Copy Campaigns from one Account to Another
Learning Limited Status in FB ads
Detailed Targeting in Dead
Publisher List Facebook Ads
Facebook Ads Reporting
FB Blueprint Certifications
Create Instagram Story Poll Ads