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XuetangX

国际传播(International Communication)

Jinan University via XuetangX

Overview

一、为什么要学习这门课程?

       通过本课程学习,使学生对国际传播学的总体框架和发展脉络有清晰的认识,了解国际信息传播的现象和本质,能够运用国际传播学理论和方法分析当下国际形势和社会现实问题,为从事国际新闻实践和研究打下基础。


二、课程的亮点和优势是什么?

       首先,本课程用英文讲授,学生课堂互动和作业也使用英文,这将提升国内学习者的国际化能力,并跟国际学习者在同一个平台上互动交流。


       其次,本课程的讲授内容不仅包括国际传播理论和国际媒体实践,还紧扣国际传播发展前沿,提供丰富的国际案例分析。


三、课程涵盖了哪些内容?

       本课程内容共分为八个部分,每讲三至五小节,每节6-10分钟:

       1 国际传播发展历程

       2 国际传播理论

       3 全球电信设施

       4 国际媒介市场发展历程

       5 传播和文化的全球化

       6 国际传播的反向流动

       7 互联网时代的国际传播

       8 中国的国际传播


Syllabus

  • Unit One:The Historical Context of International Communication
    • 1.1 Communication and Empire
    • 1.2 The Growth of the Telegraph & the Era of News Agencies
    • 1.3 The Advent of Popular Media
    • 1.4 Radio and International Communication
    • 1.5 International Communication & Development
  • Unit Two: Approaches to Theorizing International Communication
    • 2.1 Free Flow of Communication
    • 2.2 Modernization Theory
    • 2.3 Dependency Theory
    • 2.4 Cultural Perspectives
    • 2.5 Discourses of Globalization and others
  • Unit Three: Creating a Global Communication Infrastructure
    • 3.1 The Privatization of Telecommunications
    • 3.2 Free Trade in Communication
    • 3.3 Privatizing Space & Key Players in Global Satellite Industry
  • Unit Four: The Global Media Marketplace
    • 4.1 Media Convergence
    • 4.2 Key Players
    • 4.3 European Broadcasting
  • Unit Five: Communication & Cultural Globalization
    • 5.1 Globalization and Western Culture's Spread in the World
    • 5.2 Regionalization and Localization in the Media Market
  • Unit Six: Contraflow in Global Media
    • 6.1 Global Counterflow of Television
    • 6.2 Media Exports from the South to the North
  • Unit Seven: International Communication in the Internet Age
    • 7.1 The Dawn of the Internet Age and Global Technical Standards
    • 7.2 From a "Free Flow of Information" to "Free Flow of Commerce"
  • Unit Eight: China's International Communication
    • 8.1 Historical Development of China's International Communication
    • 8.2 The Beginning of Internet Communication
    • 8.3 Continuity and Change
  • Key Concepts
    • Final Exam
      • Reflection & Discussion

        Taught by

        Ellen Zheng and Zheng Liang

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