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Independent

What's Next 2023 Trend Report

TikTok Academy via Independent

Overview

On TikTok, trends move at the speed of culture, capturing the attention of audiences both broad and niche. At TikTok, we track trends at different speeds and sizes to drive a more comprehensive understanding of global culture and creativity on the platform.

In this short explainer, you'll find out which trends will define the year on TikTok in 2023, and understand how you can leverage them in your branded content.

Syllabus

  • TikTok Trends: What's Next for 2023

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