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Skillshare

How To Market Yourself on TikTok as a Creative Professional

via Skillshare

Overview

Building a community, marketing yourself as a professional, promoting your work, and growing an audience on social media are more important than most realize. Join film director & video editor, Erin McGoff, as she teaches you how to market your creative skills on TikTok!

Today, being a successful professional creative isn’t just about having a mastery of your craft—it’s also about cutting through the noise and gaining exposure. Whether you’re in a supersaturated field like graphic design or photography or practice a lesser-known craft, people on TikTok want to hear your story.

This course will teach you all the tools you need to navigate TikTok like a pro, and reap the benefits of this incredible platform. You’ll learn:

  • Content strategy
  • Practicals of production
  • Following trends
  • Going viral
  • Engaging with your audience
  • Protecting your mental health
  • Monetizing TikTok

As a professional filmmaker, Erin shares how she has leveled up her career using TikTok. You no longer have to be a full-time influencer if you want to be a content creator – in fact, people don’t want you to. They want to see your real life, your true creativity, and your lifestyle. 

Imagine hitting it big on Youtube in 2009—that’s the opportunity you have today, but it won’t be like this forever.

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DOWNLOAD THE FREE WORKBOOK HERE: erinmcgoff.com/skillshareworkbook

MY FIRST CLASS: 

Syllabus

  • Introduction
  • Class Project
  • Why TikTok?
  • Discover your Niche + Content Strategy
  • Strategically Navigate the FYP + Go Viral
  • How to Brainstorm, Script, Film, Edit, and Post TikToks
  • Case Studies
  • The Do’s and Don’ts of TikTok
  • Navigating the (Cruel and Wonderful) Internet
  • Advice on Monetizing TikTok
  • Conclusion

Taught by

Erin McGoff

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