What you'll learn:
- Demonstrate a comprehensive understanding of the key factors required to build highly successful teams for new product innovation.
- Effectively apply knowledge and skills from this course to create an organizational structure and team dynamic that fosters breakthru innovation.
- Establish clear roles and responsibilities within your team for optimal efficiency and accountability.
- Identify and understand different team styles and their impact on collaboration and innovation.
Break down silos, spark breakthrough ideas, and launch like a champion! This course empowers you to build high-performing teams and structures for successful new product introduction. Master organizational frameworks (functional, matrix, venture), understand team styles and dynamics and learn how to leverage these teams effectively. Become an innovation leader!
WHY IS THIS COURSE IMPORTANT?
Many organizations struggle with how to gain consensus on the extremely important initiatives that face it. Many team members struggle with how to communicate effectively with fellow team members, especially when those team members come from a different mindset than themselves. This often leads to project failure and sometimes even the failure of the entire organization. Learning how to deal with other points of view is of critical importance.
WHAT WILL YOU LEARN IN THIS COURSE?
In this course, you will learn how to
Define the roles and responsibilities of all team members
Understand the difference between a product manager and a marketing manager
Study an organizational framework for product innovation success
View the organization from an external and internal view
Study 4 different types of organizational structures ... the functional, matrix, project, and venture organization
Learn about the 4 different leadership and management styles of team members and how to work with them effectively
This course includes:
Video lectures
An assignment to determine your style and how to work other styles
Significant number of resources to do a deeper dive into this topic.
WHO IS THE IDEAL STUDENT FOR THIS COURSE?
You will learn a lot from this course if you are
Product Managers
Marketing Managers
Innovation Leaders
Team members
Anyone passionate about driving innovation within their organization
WHAT IS YOUR TEACHING STYLE?
My teaching style is a very pragmatic one. I assume you know nothing about this topic and start with the foundation and build from there. Some of these concepts could be challenging, so I sprinkle in as many examples as I can, both non healthcare and healthcare, to assure full understanding of the topic. This is why I have appended "Plain and Simple" to all my courses.
WHY ARE YOU QUALIFIED TO TEACH THIS COURSE?
I spent 35 years in the designing and launching of medical imaging products and services. My career evolved from leading engineering teams, to becoming VP Marketing and then to president of a Healthcare IT firm. It is also based on 15 years of university teaching.
