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Southwestern College

Web 2.0 Social Media Strateg

Southwestern College via California Community Colleges System

Overview

[Recommended Preparation: CIS 101 or equivalent; CL 120 or equivalent.] Covers hands-on use of state-of-the-art Web 2.0 interactivity for commercial and personal use. Creates and optimizes social networks. Designs and implements social media strategies with multiple platforms. Integrates use of 2.0 tools into marketing and branding and measures results. Includes RSS feeds, blogs, wikis, casts, interactive video and photo sites, and cloud computing. [D; CSU]

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