Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Skillshare

Intro to UX: Conducting Smart User Research

via Skillshare

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!

Join UserTesting's Janelle Estes for a straightforward look at how to gain smart, useful feedback about how users experience your product, service, or business.

What: Understanding your users' experience — behaviors, attitudes, and perceptions — helps you gain gain user empathy, see new opportunities for change, and prioritize product improvements. But: how do you gain that understanding? This 45-minute gives you an approach for 4 popular research methods so that you can truly understand your product's user experience.

Key lessons include:

  • defining user experience research
  • 3 core research goals
  • 4 methods for capturing and sharing data
  • FAQs like how to capture to feedback at different stages of product development

Who: This class is ideal for everyone involved in crafting great customer experiences: product managers, marketing managers, community managers, designers, and entrepreneurs.

Why: You'll gain a richer understanding of user feedback methods so that you can make smarter, more strategic decisions about the future of your business.

_________________

Explore more Skillshare classes by the experts and strategists at UserTesting, a user experience research platform for fast, real-time feedback.

  • Intro to UX: Creating Omnichannel Experiences
  • Intro to UX: Fundamentals of Usability

Syllabus

  • Introduction
  • What is user experience research?
  • What are your research goals?
  • Ethnography
  • Focus Groups, Surveys, and Interviews
  • Usability Testing
  • Web Analytics
  • Conclusion

Taught by

Janelle Estes

Reviews

Start your review of Intro to UX: Conducting Smart User Research

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.