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Skillshare

Beginner's Guide to Launching Your Artist Website

via Skillshare

Overview

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Are you ready to begin creating a website that you love and that reflects who you truly are as an artist? Do you want to be able to attract the right customers for your business? This class is designed to help you do that.

You'll learn:

  • Why artists need their own websites.
  • Which parts are necessary for every artist website and what to include in them.
  • Which pages and features you might want for your site and what to include in them.
  • How to determine what to use as your URL.
  • How to create content that connects with customers.
  • How to continue to connect with your customers after they leave your site.
  • How to reflect your personality and style in your site.
  • How to set yourself apart from other artists.
  • How frequently to update your site and which pages to update.
  • How to get started blogging.
  • How to organize your content.
  • How to create a portfolio that gets more of the type of business you want.
  • How to make it easy for people to contact you.
  • Best practices for creating a site that works and how to make your site more professional.
  • How to avoid pitfalls and mistakes.
  • Options for paid and free web builders and hosts.
  • Recommendations for other sites to sell your art if you don't want to have a shop on your site.
  • Tips on getting found.
  • A simple trick that has never failed me when faced with a technical challenge.
  • Suggestions for doing more research on your own.
  • How to create a plan for creating and updating your site.

Included with the class is a handout with an outline for note taking, a detailed plan for you to create your site and also a list of resources to help you continue learning on your own.

Syllabus

  • Introduction
  • How the Class Works
  • Why Do You Need a Website?
  • Parts of a Website
  • What to Include in the Main Parts
  • Additional Pages and Parts
  • Blogging
  • Creating FAQs and Policies
  • General Suggestions for Creating Your Site
  • Where to Build or Host Your Site
  • Other Sites to Sell Your Art
  • Getting Found
  • Planning Your Website
  • Final Thoughts

Taught by

Anne Butera

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