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Semrush Academy

Content-Led SEO with Brian Dean

via Semrush Academy

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Overview

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In this course, you will master Brian Dean's proven system to rank in the top 3 of Google for thousands of competitive keywords. You'll learn exactly HOW to create great content...and exactly HOW to promote it so that it generates backlinks, targeted traffic, and first page rankings.

This course is designed for people that want to create content engineered to rank #1 in Google using strategies that are working great right now.

Here you will find a series of in-depth video tutorials, worksheets, and practical tips aimed at helping you reach your SEO goals

Inside the course you'll find:

  • video tutorials, 
  • worksheets 
  • and practical tips.

Syllabus

  • Start Here
    • In this lesson, you will learn about types of people that visit your site and why successful sites create content for their industry's Linkreators.
  • Who Are The Linkreators?
    • In this lesson, Brian will explain who Linkreators are and teach the strategy of creating the content for them-that is a key for success.
  • Special Invite: Spotlight Conference by Semrush
    • The Semrush Spotlight Conference on October 30th in Amsterdam is coming!
  • Find Your Linkreators
    • In this lesson, Brian will explain how to identify and find your Linkreators, step-by-step.
  • Find A Proven Topic
    • In this lesson Brian Dean will teach you how to find a topic that your Linkreators will link to-an important step to generate first page Google rankings.
  • Choose a Medium Tail Keyword
    • In this lesson, you will learn how to find a keyword that matches the topic that your Linkreators already share.
  • Share Triggers
    • In this lesson, we will go through the process of creation of your first Power Page. You'll also learn all about Share Triggers - elements that dramatically increase the odds that people will share and link to your content.
  • The Trademark Technique
    • In this lesson Brian Dean will explain to you all about one of his favorite Content Frameworks: The Trademark Technique.
  • The Go-To Guidebook
    • In this lesson, you will learn to create one of the most powerful Content Frameworks: The Go-To Guidebook - a guide that contains just about everything someone needs to know about a specific topic.
  • Expanded List Post
    • In this lesson, Brian Dean will teach you how to execute what's known as the 'Expanded List Post' Content Framework.
  • AwardsBait
    • In this lesson, Brian Dean will explain all about the AwardsBait Content Framework - a super powerful framework, designed specifically to appeal to your Linkreators' egos.
  • The Industry Study
    • In this lesson, you will learn how to create industry studies that generate traffic, social shares, and authority backlinks.
  • Crowdsourced Manual
    • In this lesson you'll learn all about The Crowdsourced Manual - a great Content Framework to use when you're just getting started or when you're trying to expand your network and build relationships.
  • The Detailed Checklist
    • In this lesson Brian Dean is going to show you how to publish content using a content framework called The Detailed Checklist.
  • Advanced Content Promotion Strategies
    • In this lesson Brian Dean will share with you the best content promotion strategies designed to get people to SEE your content and share it on social media.
  • Content Curator Link Building
    • In this lesson you're going to learn all about one of the most effective link building strategies: Content Curator Link Building.
  • Renovation Link Building
    • In this lesson Brian Dean will teach you how to apply a highly-effective link building strategy: Renovation Link Building.
  • Roundup Link Building
    • In this lesson you'll learn how to use Roundup Link Building to build links from authority sites in your industry.
  • CTR Magnet Method
    • In this lesson you'll learn why organic CTR is a super important Google ranking factor. Brian will also share some great strategies that you can use to improve your CTR.
  • Boost Dwell Time
    • In this lesson Brian Dean will explain why Dwell Time is a key User Experience Signal and will also share a handful of ways to maximize your dwell time.
  • Advanced Search Intent Optimization
    • In this lesson you'll learn how to optimize your content for search intent.
  • The Foundation of Copywriting That Sells
    • In this lesson Brian will explain all you have to know about copywriting from the sense of writing sales letters, blog posts, newsletter emails, copy on your services pages and even product stuff.
  • The Seven Secrets of The World's Most Effective Copywriters
    • In this lesson you will learn the seven secrets of the world's most effective copywriters.
  • My All-Time Favorite Copy Hacks
    • In this lesson you will learn secrets and hacks that quickly boost Traffic, Opens, Clicks and Online Sales.
  • How to Scale Up Content Production
    • In this lesson Brian will recap all about scaling up content production and share some useful techniques to optimize your content strategy.
  • How to Scale Link Building
    • In this lesson you'll learn to scale up your link building efforts.
  • Your Successful Website
    • In this lesson, Brian Dean helps you consolidate all the knowledge you obtained—from proper content writing to scaling up your “Content-led SEO” system.
  • Congratulations!
    • Congratulations!

Taught by

Brian Dean

Reviews

5.0 rating, based on 1 Class Central review

Start your review of Content-Led SEO with Brian Dean

  • Profile image for Siti Nurjanah
    Siti Nurjanah
    Content-Led SEO with Brian Dean" is an excellent course that provides practical insights into SEO strategies. Brian Dean explains complex SEO concepts in a clear and actionable way, with a focus on creating high-quality content that ranks. The course is well-structured and full of examples, making it perfect for both beginners and intermediate learners. The actionable tips on keyword research, link building, and content optimization are invaluable. Overall, it's a must-take course for anyone serious about improving their SEO skills
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