Mastering User Centric Design with Generative AI

Fractal Analytics via Coursera Specialization

Overview

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Customer-centric design is key to the success of any solution, product, or service over time. This specialization explores the core principles of Generative AI and its transformative impact on organizational efficiency and continuous evolution. You'll learn how design thinking and user research create impactful, user-centric solutions by deeply understanding users' needs and behaviors. Discover how Generative AI revolutionizes the design process, enhances creativity, accelerates prototyping, and provides deeper insights through data analysis. Explore how AI empowers designers by automating tasks, generating innovative ideas, and enabling rapid iteration. We also emphasize the importance of Responsible AI, covering ethical considerations and responsible deployment practices to ensure AI tools benefit society while minimizing harm. By the end of this specialization, you'll master AI tools for user research, create prototypes, conduct user testing, and generate strategic insights while adhering to ethical standards. To succeed all you need to have is a curious mind. Experience as a Design Thinking practitioner, or as a Business Consultants would be an added advantage. No programming skills are needed.

Syllabus

Course 1: Generative AI Essentials: A Comprehensive Introduction
- Offered by Fractal Analytics. Welcome to this introductory course on Generative AI, designed to empower you with the knowledge to harness ... Enroll for free.

Course 2: Design Thinking for Data Professionals
- Offered by Fractal Analytics. This course provides a comprehensive understanding of Human-Centered Design (HCD) principles and practices. ... Enroll for free.

Course 3: Generative AI in User Research and Design Thinking
- Offered by Fractal Analytics. Ready to revolutionize your design process? In today's fast-paced world, creating products and services that ... Enroll for free.

Course 4: Responsible AI in the Generative AI Era
- Offered by Fractal Analytics. This one-week microlearning course provides an introduction to the Principles of Responsible AI and how those ... Enroll for free.

Courses

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1 hour 29 minutes
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This one-week microlearning course provides an introduction to the Principles of Responsible AI and how those principles align with the Generative AI or GenAI space. It also informs the learners about the various challenges that Generative AI brings. You will explore the fundamental principles of responsible AI, and understand the need for developing Generative AI tools responsibly. By the end of this course, you will be able to discuss the challenges posed by Generative AI and the principles of Responsible AI.
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9 hours 15 minutes
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This course provides a comprehensive understanding of Human-Centered Design (HCD) principles and practices. Participants will analyze cognitive and emotional factors influencing decision-making, apply HCD principles in product development, and develop skills in effective user research. They will learn to generate ideas using brainstorming techniques and create prototypes for user testing. By the end, participants will demonstrate proficiency in creating user-centric products validated through testing.
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12 hours 42 minutes
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Welcome to this introductory course on Generative AI, designed to empower you with the knowledge to harness this cutting-edge technology. This course offers a deep dive into the core concepts of Generative AI, exploring its ability to create new content from existing data and its significant impact on society and organizational efficiency. Learn the art of interacting with AI through prompts, and discover its diverse applications in everyday life. Understand how these applications function and the benefits they bring to your daily routine. Moreover, we'll critically evaluate the ethical and responsible use of Generative AI, ensuring its implementation enhances our lives with integrity. Join us on Coursera to explore the full potential of Generative AI and transform your future with innovation and inspiration. This course is your gateway to becoming proficient in the world of AI, making it an essential addition to your learning journey. By the end of this course, you will be able to By the end of this course, learners will be able to: 1. Analyze the core principles and societal impacts of Generative AI, including its influence on organizational efficiency and its progressive evolution. 2. Apply interactive methods with Generative AI through prompts and **assess** its diverse applications in daily life, along with their operational mechanisms and advantages. 3. Evaluate the ethical considerations and responsible deployment of Generative AI to ensure its beneficial integration into our lives. There are no requirements or prerequisites. To succeed, all you need to have is a curious and logical mind. No programming skills are needed. You may need to create an account in any of the multimodal Generative AI platforms such as Gemini, Copilot, or GPT plus.
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15 hours 22 minutes
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Ready to revolutionize your design process? In today's fast-paced world, creating products and services that truly resonate with users is paramount. This course dives deep into the power of human-centered design, exploring how Design Thinking and user research can transform your approach to creating impactful solutions. In this course, you'll learn how to harness the potential of generative AI to supercharge your design process, from gathering insights to generating innovative ideas. Discover how to seamlessly integrate AI tools into your workflow to master user research, extract meaningful data, and generate groundbreaking strategies. This course will equip you with the knowledge and skills to create truly user-centric experiences while understanding the ethical implications of AI. By the end of this course, you'll be able to confidently apply AI-powered design thinking to deliver exceptional products and services. You will also master AI tools for user research, synthesize and interpret research data, and apply AI to generate strategic insights. All you need is a curious mind and a will to learn. Experience as Design Thinking practitioner, or as Business Consultants would be an added advantage. This course does not need any programming skills.