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LinkedIn Learning

Sales, Marketing, and Customer Service in the New World of Work

via LinkedIn Learning Path

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Overview

In this new world of work, you want to ensure your customers feel heard and valued—all without them deciding that you're just being opportunistic. Learn how to ensure your selling, marketing, and customer service strategies are aligned, showing your customers that you care.
  • Explore approaches that consider today's business landscape.
  • Identify selling challenges for a virtual or hybrid world.
  • Create space to make your customers feel valued.

Syllabus

Courses under this program:
Course 1: Sales Strategies and Approaches in a New World of Selling
-Discover what sales will look like as the world emerges from the pandemic. Learn the skills you’ll need to sell with a buyer-first focus.

Course 2: Selling with Empathy during Uncertain Times
-Learn how to navigate selling in uncertain times. Discover an empathetic, customer-centric sales approach that customers need more than ever before.

Course 3: Virtual Selling for Sales Professionals
-Learning to sell remotely is an adjustment every seller must make. In this course, discover how to break through physical and emotional barriers to connecting on and offline.

Course 4: Marketing: Messaging with Purpose
-Learn how to message customers, prospective employees, and the press with renewed purpose and intention.

Course 5: Serving Customers in a Continuously Changing World
-Discover the customer-focused solutions you need to deal with the challenges of a post-COVID world, including safety protocols, distribution issues, and aggressive attitudes.

Courses

Taught by

Dean Karrel, Lisa Earle McLeod, Shari Levitin, Andrea Holland and David Brownlee

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