Explore a Career as a Marketing Specialist

Courses under this program:
Course 1: Marketing Foundations
-Discover the core concepts and basic analytic skills that every new marketer needs to know.

Course 2: Digital Marketing Foundations
-Learn the key skills, strategies, and techniques of digital marketing—a key skill to support the success of your brand and business.

Course 3: Social Media Marketing Foundations
-Learn how social media has changed the marketing landscape, how to best leverage social in an overall marketing strategy, and the best practices for social media campaigns.

Course 4: SEO Foundations
-Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.

Course 5: Content Marketing Foundations
-Explore the extraordinary value of content marketing and how it can benefit a business if executed properly.