Discover a framework for identifying your company's unique competitive advantage, from surveying the competitive landscape to pinpointing what sets you apart.
Overview
Syllabus
Introduction
- Unique competitive advantage in a nutshell
- Unique competitive advantage: Company examples
- How to determine your unique competitive advantage
- Step 1: Evaluate your strengths
- Step 2: Evaluate your competitive landscape
- Step 3: Identify your unique competitive advantage
- Step 4: Test your unique competitive advantage
- Common mistakes
- Crafting a unique competitive advantage for your business
Taught by
EntrepreneurNOW
