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LinkedIn Learning

Account Management: Maintaining Relationships

via LinkedIn Learning

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Overview

Learn how to strengthen and develop a relationship from a value-adding acquaintance to a genuinely trusted business partner.

Syllabus

Introduction
  • Introduction and what's in the course
  • Why is this important?
1. Relationship Selling
  • Make it personal
  • Keep it professional
  • Become an active listener
  • Two-way referring
2. Meeting and Treating Them
  • Treat them
  • Meet them
  • Keep it regular
  • Avoid bribery
3. Automating
  • Set reminders
  • Going rotten timers
  • Document everything
4. Recovering
  • Not delivering on promised value
  • Owning your mistakes
  • Making it right
  • Don't let it happen again
Conclusion
  • Conclusion

Taught by

Miles Croft

Reviews

4.7 rating at LinkedIn Learning based on 2949 ratings

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