Fundamentals of Product Management

Overview

Course Description This course provides an essential introduction to product management, equipping learners with the foundational knowledge and skills to succeed in this dynamic field. Participants will explore the key roles and responsibilities of a product manager, distinguishing between product management, product ownership, and project management. The curriculum covers developing product visions and strategies, utilizing product metrics and KPIs, and performing market analysis. Additionally, learners will enhance essential skills such as effective communication, analytical thinking, and cross-functional collaboration. By the end of the course, participants will be prepared to pursue rewarding careers in product management. Learning Objectives: 1. Define the key responsibilities and contributions of a product manager to business success, understanding how effective product management drives organizational outcomes. 2. Distinguish between various product management roles, such as product manager, product owner, and project manager, and identify the unique skills required for each position. 3. Develop a comprehensive product vision and strategy using product metrics, KPIs, and market analysis techniques to effectively inform roadmapping and prioritization. 4. Demonstrate essential skills for successful product management, including effective communication, analytical decision-making, and cross-functional collaboration with stakeholders. Target Audience: This course is tailored for students seeking a career in Product Management and professionals looking to transition into Product Management roles. It is ideal for individuals who wish to enhance their interviewing skills and deepen their understanding of the product management landscape, preparing them effectively for product management interviews. Prerequisites: -Engineering Degree preferable - not necessary -Basic knowledge of technology company operations

Syllabus

Introduction to Product Management

This module lays the groundwork for understanding what product management entails. This module explores the fundamental role of a product manager, the key responsibilities they hold, and the critical importance of product management in driving business success. Additionally, we delve into the various roles within product management and the distinctions between them, offering a clear picture of the career trajectories and opportunities for growth in this field.

Day in the Life of a Product Manager

This module provides an in-depth look into the daily activities and essential skills required for effective product management. This module covers strategic planning, roadmapping, and the crucial metrics used to gauge product success. It also emphasizes the importance of cross-functional collaboration and stakeholder management, highlighting how product managers navigate and balance various responsibilities to achieve their goals.

Product Management Evolution

This module examines the historical development of product management, its current state, and future trends. This module provides a historical perspective, showcases case studies of successful product management across different industries, and explores how emerging technologies are shaping the future of the field. It also offers strategies for future-proofing your career by emphasizing the importance of continuous learning and skill development.