Completed
Intro
Class Central Classrooms beta
YouTube videos curated by Class Central.
Classroom Contents
Leveraging Behavioral Science for Game Monetization in Emerging Markets
Automatically move to the next video in the Classroom when playback concludes
- 1 Intro
- 2 Traditional barriers to monetization are weakening
- 3 So how can we check if digital good prices are locally relevant?
- 4 Securing multiple price points can open up doors to new revenue streams
- 5 Behavioral science principles to drive value perception
- 6 Leverage affect heuristic with local relevance
- 7 Create a reciprocity cycle
- 8 Behavioral science principles to strengthen value message
- 9 Experiment with the choice a architecture via visual cues
