How Typography Affects Advertisements with Asha Mody

How Typography Affects Advertisements with Asha Mody

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Intro

1 of 22

1 of 22

Intro

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How Typography Affects Advertisements with Asha Mody

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  1. 1 Intro
  2. 2 About Asha
  3. 3 Agenda
  4. 4 What is Advertising
  5. 5 What is Typography
  6. 6 Typography and Advertising
  7. 7 Anatomy of Advertising
  8. 8 Principles of Advertising
  9. 9 How to use Typography
  10. 10 Types of Fonts
  11. 11 Reading Sequence
  12. 12 Font Choice
  13. 13 Leading
  14. 14 Color
  15. 15 Contrast
  16. 16 Break the rules
  17. 17 Breaking the Rules
  18. 18 Cheat Sheet
  19. 19 Digital Ads
  20. 20 Ashas Ad Process
  21. 21 Finding a Perfect Image
  22. 22 Creating a Duplicate Layer

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