Completed
Account level insights
Class Central Classrooms beta
YouTube videos curated by Class Central.
Classroom Contents
Transforming Lead Management with Machine Learning at Oracle
Automatically move to the next video in the Classroom when playback concludes
- 1 Introduction
- 2 Oracle inbound demand generation process
- 3 The goal of the project
- 4 The challenge
- 5 The implementation
- 6 Operational challenges
- 7 Machine learning score
- 8 Capacity pilot
- 9 Results
- 10 Roles responsibilities
- 11 Customer journey
- 12 Customer journey model output
- 13 Account level insights
- 14 Questions
- 15 Early adopter program
- 16 How long does it take
- 17 Timeline
- 18 Customer Journey Model
- 19 Time constraint
- 20 Lead scoring efficacy
- 21 Stack rank
- 22 Tools
- 23 Live model
- 24 How to develop your own model
- 25 Questions from the audience
- 26 Human rules
- 27 Automated quota
- 28 Account scoring
- 29 Machine learning takes a lot of the heavy lifting
- 30 Two more questions
- 31 Have we considered the install base of competitive products
- 32 Prepackaged basic rules based on industry
- 33 Contact information
