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Learn Consumer Behavior, earn certificates with free online courses from Stanford, MIT, University of Pennsylvania, Johns Hopkins and other top universities around the world. Read reviews to decide if a class is right for you.
Explore how add-on bundle promotions influence healthy food choices in retail settings. Discover insights from field experiments and online studies on effective strategies for encouraging healthier consumer behavior.
พฤติกรรมผู้บริโภคกับธุรกิจค้าปลีกในยุคดิจิทัล CONSUMER BEHAVIOR AND RETAILING BUSINESS IN DIGITAL AGE
Strategie di marketing nei supermercati e come i consumatori possono riscoprire il proprio potere decisionale. Massimiliano Dona esplora l'influenza del marketing sulle scelte d'acquisto e offre spunti per decisioni più consapevoli.
Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market st…
Discover strategies for creating viral content, leveraging social influence, and harnessing word-of-mouth marketing to make your ideas, brands, or products catch on and spread effectively.
Conoce los conceptos fundamentales y las herramientas del marketing para diseñar una estrategia de servicio enfocada en el consumidor.
Explore consumer decision-making through neuroscience, learning about brain mechanisms, research methods, and applications in business to understand consumer behavior and improve marketing strategies.
Andreas Weigend shares his journey from Stanford PhD student to Amazon Chief Scientist, exploring the impact of data on society and consumer behavior. Insights from his book "Data for the People" are discussed.
Master essential marketing principles and strategies to develop comprehensive plans, conduct market research, analyze competitors, and implement effective campaigns for business success.
Explore customer-focused retail strategies, omnichannel approaches, and brand innovation to create superior experiences and competitive advantages in today's disruptive retail environment.
Learn to analyze and model customer choice data in R.
Master the science of consumer behavior through neuroscience methods, biometric tools, and behavior change theories to create data-driven marketing strategies that optimize brand interactions and campaign effectiveness.
Discover how neuroscience and consumer behavior intersect through hands-on experience with biometric tools, ethical research protocols, and real-world data analysis in neuromarketing.
Master advanced social media analytics skills, from machine learning to network analysis. Gain practical insights to influence consumer behavior and enhance digital marketing strategies.
Explore market structures, equilibrium, efficiency, and government interventions. Learn to model consumer and producer behavior, analyze market failures, and understand economic policy implications.
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