Business Strategy Courses and Certifications

Business Strategy in Practice (Project-centered Course)

179 ratings at Coursera

Comprehensive strategic analysis project applying business strategy concepts. Analyze an organization's current state, issues, and potential paths. Develop recommendations and write an executive summary.

• Coursera
• 11 hours 33 minutes
• On-Demand
• Free Online Course (Audit)

PMP Exam Prep: Gaining Business Acumen for Project Managers

1 review

Master strategic project alignment and compliance while learning to adapt projects to external changes and deliver maximum business value through PMI-recognized professional development.

• Coursera
• 8 hours 5 minutes
• On-Demand
• Free Online Course (Audit)

Capstone - Launch Your Own Business!

130 ratings at Coursera

Launch your own business with legal status, digital presence, and operational plans. Apply concepts and skills to generate revenue, leveraging peer feedback and gaining valuable startup experience.

• Coursera
• 19 hours 7 minutes
• On-Demand
• Free Online Course (Audit)

Launch Strategy: 5 Steps to Capstone Experience

122 ratings at Coursera

Prepare for business launch with a strategic mindset, resource planning, funding strategies, business model refinement, operational tasks, market creation, and a final launch checklist.

• Coursera
• 1 day 7 minutes
• On-Demand
• Free Online Course (Audit)

Social Marketing Capstone Project

335 ratings at Coursera

Develop a comprehensive social marketing strategy integrated with business goals. Create performance funnels, establish KPIs, and craft a budget to drive measurable market share growth and stronger customer relationships.

• Coursera
• 5 hours 26 minutes
• On-Demand
• Free Online Course (Audit)

Digital Marketing Institute

Social Media and Social Content Strategy

77 ratings at Coursera

Aprenda a criar estratégias eficazes de marketing em mídias sociais, desde princípios básicos até técnicas avançadas de engajamento e análise de dados, para impulsionar o sucesso dos negócios online.

• Coursera
• 10 hours 48 minutes
• On-Demand
• Free Online Course (Audit)

Creating a Technology Startup Company

Explore entrepreneurial ecosystems, market dynamics, and operational structures to develop a comprehensive strategy for launching and managing a successful technology startup.

• Coursera
• 1 day 11 hours 11 minutes
• On-Demand
• Free Online Course (Audit)

Our World and How to Accept It

Explore strategies for effective DEI initiatives in organizations, from inclusive recruiting to employee retention. Learn to develop, implement, and measure success of DEI plans that advance business goals and foster collaboration.

• Coursera
• 20 hours 16 minutes
• On-Demand
• Free Online Course (Audit)

Getting Started with Technology Startups

17 ratings at Coursera

Explore technology entrepreneurship, from idea recognition to business strategy. Learn key concepts like market gap analysis, competitive advantage, and customer value proposition for launching successful startups.

• Coursera
• 1 day 16 hours 10 minutes
• On-Demand
• Free Online Course (Audit)

Intelligence Tools for the Digital Age

659 ratings at Coursera

Develop intelligence analysis skills for the digital age, gaining cognitive tools to navigate uncertainty and make better decisions in an AI-driven, data-centric future.

• Coursera
• 8 hours 11 minutes
• On-Demand
• Free Online Course (Audit)

Legal Tech & Startups

234 ratings at Coursera

Explore LegalTech disruption, market trends, and essential tools for launching an online business in the legal sector, featuring industry insights and practical guidance.

• Coursera
• 13 hours 9 minutes
• On-Demand
• Free Online Course (Audit)

Scale Up Specialization Capstone

Develop insights into startup scaling across business aspects. Create a case study on a real startup's journey, analyzing challenges and strategies in product, processes, sales, marketing, and culture.

• Coursera
• 1 hour 40 minutes
• On-Demand
• Free Online Course (Audit)

Diversification in Corporate Strategy

Explore strategic corporate diversification, focusing on business engagement decisions, market expansion, benefits, risks, and effective value chain navigation for strategic portfolio planning.

• Coursera
• 59 minutes
• On-Demand
• Free Online Course (Audit)

Market Research Essentials for Marketing Management

Gain a competitive edge by mastering market research techniques, data analysis, and actionable insights for effective business strategy and decision-making.

• Coursera
• 3 hours 45 minutes
• On-Demand
• Free Online Course (Audit)

Competitive Interactions and Disruptive Change

Explore market competition dynamics, develop strategies against lower-priced rivals, and navigate industry disruptions through case studies and economic analysis.

• Coursera
• 1 hour 15 minutes
• On-Demand
• Free Online Course (Audit)