awwwards. Talks & Presentations

awwwards.

Storytelling With Design Thinking

Explore how design thinking and storytelling converge in creative projects, illustrated through Volkswagen's "Road Tales" campaign, blending creativity, user engagement, and innovative problem-solving.

• YouTube
• 17 minutes
• On-Demand
• Conference Talk

awwwards.

How to Design for Your Brand Personality

Discover tips for creating impactful user interfaces that reflect brand identity. Learn to amplify guidelines, embrace audience, and design for brand personality from a lead designer's perspective.

• YouTube
• 20 minutes
• On-Demand
• Conference Talk

awwwards.

Designing Leadership

Explore key challenges in design leadership and essential skills for fostering successful collaborative cultures with insights from Clearleft Ltd CEO Andy Budd.

• YouTube
• 23 minutes
• On-Demand
• Conference Talk

awwwards.

Defining Brand Ideology

Discover how to define brand ideology by blending emotion, logic, and cultural insights with Genki Imamura, founder of Bees & Honey. Learn to create impactful brand designs rooted in Japan's "IKI" aesthetic.

• YouTube
• 24 minutes
• On-Demand
• Conference Talk

awwwards.

Designing Digital Experiences Across Cultures

Explore cultural differences in digital product design with Google's Senior Interaction Designer. Learn how living environments shape digital expectations and the challenges of adapting established interaction patterns.

• YouTube
• 20 minutes
• On-Demand
• Conference Talk

awwwards.

A Foreigner Opening A Design Studio in Japan

Insider tips on establishing a design studio in Japan: visas, company types, costs, and client acquisition strategies from Nuevo.Tokyo founder Álvaro Arregui.

• YouTube
• 20 minutes
• On-Demand
• Conference Talk

awwwards.

Creativity - The Most Precious Commodity in the Digital Age - UltraSuper New

Marc Wesseling explores why creativity remains crucial in brand communications, emphasizing its power to create lasting impressions, stimulate emotions, and foster loyalty in an era dominated by technology and data.

• YouTube
• 17 minutes
• On-Demand
• Conference Talk

awwwards.

Crafting Collective Creativity in Tokyo

Explore collective creativity in Tokyo's digital design industry, featuring insights on nurturing global talent, mobilizing communities, and building design-driven solutions across cultures and disciplines.

• YouTube
• 25 minutes
• On-Demand
• Conference Talk

awwwards.

The Rise of Experience Design

Scott Belsky discusses the evolving role of designers, addressing challenges like content velocity, creativity at scale, emerging technologies, and AI. He explores how designers can adapt and thrive in this new era of creativity.

• YouTube
• 22 minutes
• On-Demand
• Conference Talk

awwwards.

Building Modern Fashion Brands in a Digital World

Explore how digital innovation reshapes fashion branding and e-commerce, focusing on FENTY's groundbreaking online-only approach and strategies for engaging modern consumers in the digital age.

• YouTube
• 23 minutes
• On-Demand
• Conference Talk

awwwards.

A New Conversation on Brand Design

Explore brand design evolution with R/GA experts, focusing on connected brands, language's role, and innovative naming strategies for effective global communication and identity.

• YouTube
• 28 minutes
• On-Demand
• Conference Talk

awwwards.

Customer Experience in Design Strategy

Discover how to leverage customer experience in design strategy, combining Design-Thinking and Service-Design for unique brand differentiation and competitive advantage.

• YouTube
• 28 minutes
• On-Demand
• Conference Talk

awwwards.

Accessibility in the Advertising Industry

Explore accessibility challenges in advertising, learn design and code improvements, and discover essential tools for creating inclusive digital experiences.

• YouTube
• 19 minutes
• On-Demand
• Conference Talk

awwwards.

The New York Times Storytelling Techniques for Brands

Discover immersive digital storytelling techniques used by The New York Times' brand studio to create engaging, interactive content that delivers measurable results for various brands.

• YouTube
• 26 minutes
• On-Demand
• Conference Talk

awwwards.

Bringing Personality Back to the Web

Discover strategies to infuse personality into web design, create more humane experiences, and increase ROI. Explore privacy concerns and e-commerce tactics to watch out for in this insightful talk.

• YouTube
• 40 minutes
• On-Demand
• Conference Talk