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Learn strategies to protect games and players from fraud, abuse, and piracy using Android and Google Play tools. Discover Google Play's efforts in building a trusted and safe gaming ecosystem.
Discover strategies for game monetization in emerging markets using behavioral science principles, pricing optimization, and localized approaches to drive value perception and revenue growth.
Explore player population dynamics in mobile games, from launch to maturity. Learn to assess engagement and make data-driven decisions to provide value to players.
Discover how affinity analysis can provide valuable insights on player behavior and inform game development decisions, featuring Plarium's approach in understanding their audience.
Learn A/B testing strategies from Duolingo, Dailymotion, and Monzo. Discover how to optimize your testing roadmap, ensure actionable results, and avoid ineffective approaches for app development.
Discover user-centric design strategies for sustainable growth through insights from US, UK, and South Korean research. Learn to adapt and engage meaningfully with your audience.
Experts discuss tools and strategies for managing privacy risks and maximizing user trust in app development, sharing experiences and insights for building privacy-friendly applications.
Explore effective price localization strategies for subscription apps, featuring insights from Headspace, to optimize global monetization and user acquisition.
Insights from top subscription apps on balancing free and paid experiences. Industry experts share strategies for optimizing freemium models and creating value for both free and paying users.
Gain insights on app performance and user engagement patterns in the Google Play ecosystem to improve your app's competitiveness and user retention.
Explore Android & Google Play's latest innovations, including app safety, distribution, development tools, and monetization strategies, presented by Google executives.
Explore Jetpack Compose's declarative UI system, its programming model, and implementation details to solve real Android development challenges and improve your app-building skills.
Learn effective techniques for testing coroutines in Android development, covering key concepts, best practices, and common challenges to ensure robust asynchronous code.
Explore updates to Google Play Billing, including improved purchase reliability, performance enhancements, and new features like "Purchase Anywhere" and frictionless subscriptions.
Dive deep into Android development with technical sessions led by the Android engineering team, covering the latest tools, features, and best practices.
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