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YouTube

Why Storytelling Matters

TEDx via YouTube

Overview

Discover the power of storytelling in this TEDxKyoto talk by communications expert Garr Reynolds. Explore ten essential techniques for crafting compelling presentations, drawing inspiration from master storytellers. Learn to embrace simplicity, prioritize audience engagement, and develop a solid narrative structure. Uncover the importance of clear themes, character-driven narratives, and emotional connections in effective communication. Gain insights on creating hooks, demonstrating conflict and change, and incorporating unexpected elements to captivate your audience. Understand the significance of authenticity and vulnerability in storytelling, and reflect on your own narrative. Apply these Zen-inspired principles to enhance your communication skills and create impactful presentations that resonate with your listeners.

Syllabus

Intro
10 ways to make better presentations. (Lessons from storytellers)
Turn off the computer
Audience first
Have a solid structure.
[Story] needs architectural structure, which is completely forgotten once you see the movie.
Have a clear theme
Your story is really *their* story.
Remove the nonessential
Hook 'em early
Show a clear conflict.
A character-based narration of a character's struggles to overcome obstacles and reach an important goal.
Demonstrate a clear change
Life- Change
Show or do the unexpected
Make 'em feel.
Time after time, when faced with the task of persuading a group of managers... to get enthusiastic about a major change, storytelling was the only thing that worked.
Be authentic
Vulnerable
What's your story?

Taught by

TEDx

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