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YouTube

Open Source as a Business - Strategy, Struggle & Success

Devoxx via YouTube

Overview

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Explore the challenges and strategies of building a successful open source business in this 50-minute Devoxx conference talk. Delve into three essential elements: strategy, struggle, and success. Learn about monetization approaches for open source products, including support, open core models, and cloud services. Examine how to manage community expectations while dealing with venture capital investments. Discover ways to balance open source principles with commercial success, aligning engineering and sales decisions. Use Elastic, the company behind Elasticsearch, Kibana, Beats, and Logstash, as a case study, while also analyzing approaches from other companies in the field. Gain insights into contributing back to open source, dealing with cloud providers, partnerships, certifications, and building a commercial ecosystem. Address concerns about maintaining open source integrity, timing releases, and handling freeloaders. Conclude with a Q&A session to further explore the complexities of open source business models.

Syllabus

Intro
Who is contributing back
Open Source as a business model
Where is the money
Strategy
Open Core
Commercial
Service
Cloud Providers
Partnership
Donations
Certified Partners
Commercial Ecosystem
Adblock
Swag
Bounties
Struggle
The vultures
Is this still open source
Redis
Timing
Freeloaders
Money
Development
Releases
Open Source Heart
Elastic Search
Success
Business is complicated
Questions

Taught by

Devoxx

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